Showcasing the winners of my logo design makeover competition and why they won.
Are you an established business owner? Is your brand outdated and in need of a makeover? Are you feeling overwhelmed with modern technology and how to use it effectively in your business without your brain exploding? Do you need help understanding social media and how you can use it get more clients? Have you thought about creating an opt-in giveaway to build your mailing list? Thinking about blogging but don’t know where to start? Is your website in need of an overhaul? Did your mental hard drive crash just reading this?
If this sounds like you then you’ve arrived at the right place!
With over 20 years’ experience, having worked with over 400 small business owners, my passion is helping savvy entrepreneurs with old-school values, like you, upskill and grow your business, one step at a time.
If you’re not 100% sure where to start or what you need to do to take the next step, grab my free Marketing Checklist below to do a self-assessment and start mapping your journey to small biz stardom. In it I explain how your business is like a space ship, made up of parts that all need to fit together and work together so that it can fly properly. My checklist will help you easily figure out which parts you already have and which parts are missing. The bonus weekly planner will help you prioritise what needs doing and when. Let’s get your ship together!
Plot your journey to the stars.
Graphic design plays a much bigger part in marketing than most business owners realise – more now than ever with social media being so visual. Starting with your logo and brand aesthetic, I’ll help you reinvent your established company so that it’s a step ahead of your competitors and truly reflects your business personality.
Niche-appropriate, functional branding and beautiful graphics play a huge part in attracting your ideal clients. My method is tried and tested (I use it myself too). It’s formulated to help you reach your marketing goals, one step at a time and at your own pace – starting from where you’re at right now.
Once you’ve downloaded and completed my Marketing Checklist, you should have a fairly good idea of where you need to focus in order to move your business forward. Only when you’re aware of where the gaps are in your business marketing plan, can you start taking steps towards closing those gaps and creating a map you can easily follow to reach your goals.
I invite you to connect with me and let me know where the gaps are in your business and how my checklist has helped you understand where you need to focus your energy to upgrade your company and get it in front of more ideal clients. Just drop me an email and let’s chat!
Who on earth am I?
Hey! I’m Jo, your go-to gal for graphic design and easy-to-do genius marketing ideas.
Welcome to my cosmic universe of crazy cats, stardust, and coffee-fuelled inspiration. Take some time-out to read my easy-to-understand-and-implement posts (see my blog) and grab some free goodies (check out my freebies page) to help you get excited about taking your brand to the next level.
I’m like your own personal ‘Googal’.
My clients call me instead of looking things up on Google because my superpower is sifting through all the unnecessary stuff and giving them only the info they need – ie the quickest, easiest way – to do the things they want to do. I probably spend waaaay too much time researching latest design and marketing trends – which I think is a good thing, though, because it keeps me on top of what works and what doesn’t when it comes to your brand and online marketing. If there’s something you want to know but aren’t sure about when it comes to putting yourself out there – don’t waste hours online. Just ask me!
“Jo always has the answer. We loved every moment of working with her. It was like unwrapping a new present each time.”
“My logo has brought me so many new clients as it represents what I believe in. Big thanks to Jo for her hard work and commitment in going the extra mile.”
“Jo was very easy to work with and spontaneous with her ideas and suggestions. Progress was quick and the mandate was finalised before we knew it.”
[Spirit of Steel]
“When I first contacted Jo, I was very impressed with her enthusiasm and efficiency with what she does. I felt like she just ‘GOT IT’ with regards to the concept.”
Why should you work with me?
Design is my my passion and obsession and has been for as long as I can remember. Visual communication has fascinated me since around 1989 when I first realised it was ‘a thing’. In 1997 I skydived off the cliff to independent designerhood, initially to be a stay-at-home mum for my daughter but mostly because I’m a snarky, smart-ass, anti-social workaholic introvert who likes to spend the day in PJs – with cats, snacks and coffee. My passion is helping local and international small businesses become great through beautiful, niche-targeted design, affective brand implementation, and teaching DIY design and marketing.
What makes me different?
I like to share. And I understand that quality design costs money and that some business owners want to be able to edit their designs or create their own – to save time and money, and to have more control over their own marketing. Not only will I help you recreate and build your existing brand from nothing to something beautiful that you’ll be proud of, I’ll also teach you how to use the design pieces I create for you to help you make more money through social media and list building. Plus, all my services are offered in bite-sized pieces that make them affordable and easy to implement at your own pace.
Where on earth am I?
I work from a bright and airy home studio in the leafy suburbs of Cowies Hill in Durban, on the east coast of sunny South Africa, along with a bunch of naughty cats and my hubby (slightly less naughty) who is an independent financial advisor.
Do I have a specific design style?
Yes! My design style is mostly clean, classic and minimalist because I believe that simplicity is what stands out most in this busy, noisy world of ours. Simplicity gives us focus, and clarity is important for clear communication of an ideal. I keep continuously aware of current trends in design but prefer to incorporate them in a way that won’t date my work. I’m also a flatlays fanatic and can teach you how to create your own unique, customised layouts to represent your brand.
Will we make a great team?
If my personality, philosophy and style resonate with you, you get how important great design is in brand visibility, and you know that reaching the right clients is imperative in increasing your turnover; or you’re excited to learn how to DIY your own designs and take control of your own aesthetic, but just need guidance – then I’d love to team up as your co-pilot and help you take your small business to the stars.
Already know what you need?
Start with one of these, and let’s get building!
These are my most popular start up packages. Select the one you want to start with for more info on what’s included, costs, and how to order.